Wednesday, 16 October 2013
Italian designer Fabio Novembre has collaborated with Tommy Hilfiger to create an artistic window display for its fall 2013 Tommy Hilfiger Tailored campaign. The unique installation, called I Have a Lifestyle, appears in the windows of department store La Rinascente in both Rome and Milan.
Novembr's creative interpretation of a man's wardrobe incorporates pieces from the Tommy Hilfiger Tailored collection, suggesting that "there are no assembly instructions for our personality: we build our model kit day by day, listening to good advices and following sweet dreams."
The installation features metal tubing with interlocking pipes running throughout real items, each coated with navy blue nitro and acrylic paint. The final result is an expression of lifestyle: a still-life composite of the essential items a man should have in his wardrobe, as inspired by Tommy Hilfiger's all-American aesthetic.