Target and Missoni Collaboration Preview

Thursday, 11 August 2011


Next month, Missoni will release its first mass-market collection for Target. Both apparel and home goods are included in the collection and items include tableware and softgoods such as pillows and throws. Also included in the preview pictures, posted on Target's Tumblr page dedicated to the collaboration, is a Missoni patterned bike. The collection seems largely geared towards Missoni's fashion fans, because though the iconic Missoni pattern is there, these pieces are a far cry from the richly hued, playfully elegant pieces for interiors that fans of Missoni Home might hope for.