|Fine dining at the Longcroft Cat Hotel|
The pet industry caters for a uniquely large market. 62% of US households own a pet - a total of 71.4 million homes. More than half own a dog, while 38.2 million own a cat. Across Europe, 62 million homes across Europe own pets, with 60 million cats and 52 million dogs.
These figures are echoed around the globe: we are a world of pet-lovers, and we want only the best products for them. In a major new report, WGSN-homebuildlife presents the current and emerging trends in lifestyle products for pets.
|David van Alphen's matching sheds, for humans and their canine companions|
WGSN-homebuildlife subscribers can read the full report here.
|Mouse Mates suspended exerciser by Roel de Boer|