HBL News: Whatswhat Collective win Muuto Talent Award 2010

Wednesday, 17 November 2010

 Scandinavian design brand Muuto have announced the winner of this year's Muuto Talent Award: an adjustable floor lamp called Pull, created by Konstfack-based design trio Whatswhat Collective.

Pull On

The award is the second of its kind, aiming to find the next generation of new Nordic designers. Twenty Scandinavian design schools were invited to participate this year, with students competing within the categories of furniture, lighting and decorative accessories.

Pull Off
The jury cited the "strong Scandinavian references in both material and appearance" and "surprising and neat functional features" as two key factors in their decision.