Live from NY NOW 2013

Wednesday, 21 August 2013

Colourful ceramics by Jonathan Adler at NY NOW 2013

NY NOW, the show formerly know as New York International Gift Show, opened this week at the Javits Center in New York City. 3000 exhibitors displayed their wares in a newly laid out show that eliminated off-site venues and concentrated the show under one roof. The show's re-organisation reflects the way retailers are shopping and sourcing, while reinforcing the depth and breadth of the exhibitors.

Eclectic flora and fauna by Design Legacy at NY NOW 2013
NY Now is typically not known as a trend-setting show but rather a confirmation of what we have been seeing in Europe with a distinctively American point of view.

Opiary tabletop garden sculpture at NY Now 2013

Metallics are showing strongly as support to neutral palettes, while matte finishes in ceramics and bright primary colours also had broad exposure across categories and manufactures.

Charming illustrations by K Studio at NY NOW 2013

Also of note was the use of illustration on product. Shown and rendered mostly in the naive form, the humour and charm added value to the product.

Smoky acrylic by Alexandra Von Furstenberg at NY NOW 2013

Four overall areas ensure that the show spans the product spectrum: NY Now New spotlights newcomers to the design market; NY Lifestyle presents a broad spectrum of gift, personal accessories, children's and stationery; NY Now Home shows a collection of textile, decorative accessories and and tabletop; and NY Now Handmade features work from almost 500 designer makers.

Our full show report will be available soon on Homebuildlife.