Turner Broadcasting has announced the launch of Toonix, a new online virtual world for kids, with various licensing, advertising and sponsorship opportunities available across EMEA.
Toonix by Atticmedia allows kids to create unique avatars which then join the site's online community - playing games, completing missions, chatting to their friends and earning XP and coins which they can redeem for virtual gifts and access to new areas of the site. WGSN-homebuildlife subscribers can read the full launch report here.
