Hit TV show
Downton Abbey enjoys an international cult following, drawing 11.5m viewers per episode in the UK alone. Documenting the changing social landscape of Britain as it experiences and emerges from the first World War, fans are entranced by both its plots and its interiors - with much of the
action taking place in the kitchen and dining rooms.
WGSN-homebuildlife explores how the show's distinctive aesthetic is influencing our tastes at design and retail level.
Pantry-inspired merchandising is a key element of March Pantry's strategy. Custom-made tables, high-end vintage furniture, classic Belgian linens
and hoards of ceramicware are all set up within the store to embody a
contemporary classic kitchen
.
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| Raw trend forum at Ambiente 2011 |
Key materials in the Downton Abbey kitchen include heavy-cast iron,
copper, marble, glass and enamel. WGSN-homebuildlife subscribers can read the full trend report
here, and can also see our materials reports on contemporary usage of
marble,
cast iron, and
copper.
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| MK Cucine at Eurocucina 2012 |
