Selfridges was transformed into a vision of pink last week as part of a Breast Cancer Awareness Campaign undertaken by cosmetics company Estée Lauder and Philips Lighting, Lighting magazine reports.
The campaign sees a number of prominent landmarks around the world illuminated using Philips’ LED technology with the aim of raising awareness of the disease - including the air traffic control tower at John F. Kennedy International Airport in New York and the Yokohama Marine Tower in Japan.