|Liberty London as seen on www.BoyMeetsFashion.com|
Consumers are expected to be buying up royal wedding goods; but retailers expect a footfall slump on the big day. Retail Week reported that the royal wedding celebrations will cause mixed retail trade, speaking to Inditex UK managing director Dilip Patel who said: “Half a million visitors should be coming and they’ll be shopping when they’re here.” But hopes are that consumers will be celebrating the wedding tomorrow by shopping: “hopefully they’re also out spending money as part of the festivities” said Harold Tillman, Jaeger chairman.
Big-box grocery retailers remain optimistic and believe that the wedding weekend heralds lucrative sales. Tesco looks to sell 55,000 commemorative mugs, 25,000 royal wedding sponge cakes; Sainsbury’s will be pushing its Kate & Will pies and Asda looks to shift 350,000 royal wedding tea towels.
|Royal wedding cupcakes at Maiden, Shoreditch|
|House of Fraser as seen on www.BoyMeetsFashion.com|
|Swarovski as seen on www.BoyMeetsFashion.com|
|New Look as seen on www.BoyMeetsFashion.com|
WGSN-homebuildlife subscribers can read our reports on the royal wedding’s knock-on effect at retail:
Royal retail: patriotic British merchandise