Rolex at Baselworld 2011 |
WGSN reports live from Baselworld in Switzerland, highlighting the emerging trends in the world of haute horlogerie.
Jewellery Theatre at Baselworld 2011 |
Art Deco: Inspired by the Art Deco movement, many luxury brands are displaying rich detailing and graphic patterns executed with rare and precious stones.
Return to classics: A return to classic styling of the 1950s and 60s is prominent across many of the Swiss brands showing at the fair; clean lines, smaller dials, classic detailing and an attention to innovative manual movements creates a clean, functional and timeless aesthetic.
Mixed metals: Although not a new trend, some of the bigger luxury brands showed innovative mixing techniques creating camouflaged effects with precious metals.
WGSN-homebuildlife subscribers can read the full live report, including our top three brands from the event, here.