This video by
ECAL Visual Communication students Florian Luthi, Teo Schifferli and ChloƩ Tun Tun documents a series of foods as they explode, contract, degrade and develop over time - and was on show in Milan last week as part of the design academy's exhibition, Too Cool For School.
For more examples of food in advertising and communication, subscribers can read our food focus report
Vegetal Design.