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| Global Melting at Hong Kong Gifts and Premium Fair 2011 | 
At this month's 
Hong Kong Gifts and Premium Fair, WGSN-homebuildlife came across Global Melting, a range from Hong Kong lifestyle brand Additude, launched to provide products that entertained city dwellers and encouraged curiosity of life.
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| Global Melting at Hong Kong Gifts and Premium Fair 2011 | 
Intent on drawing public awareness to the urgent threat of global warming, this collection of acrylic accessories exaggerates the potential melting consequence, and encourages conscious energy consumption at home.
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| Global Melting at Hong Kong Gifts and Premium Fair 2011 | 
Subscribers can read our full report from the fair 
here.