Monday, 13 June 2011

HBL Retail: DB in Station, Tokyo

DB in Station, Tokyo

Japanese product label D-Bros has opened its very first shop, inside JR East’s Ecute Shinagawa station in Tokyo.

DB in Station, Tokyo


Called DB in Station, the store has a simple and minimal feel, with a wooden interior and neutral tones, and carries a wide range of original designs by D-Bros - including the Hope Forever Blossoming vase (above) and Kudamemo notebook, both winners of the Tokyo Art Directors Club award. The Hotel Butterfly series, winner of The Japan Graphic Designers Association Awards, is also popular (top image).

DB in Station, Tokyo
D-Bros' new interactive project, Stamp It, can be found in the centre of the approximately 16.5sq metre space. With a large ink pad and more than 300 different stamps, shoppers can purchase plain notes, cards, envelopes and bookmarks and other stationery and stamp their personality on it.

DB in Station, Tokyo

Subscribers can read the full report here.